How to Use AR (Augmented Reality) in Photography

How to Use AR (Augmented Reality) in Photography: A 2025 Guide for Creatives

Transform your photography with AR! Learn how to overlay digital elements, create interactive scenes, and push creative boundaries.

Table of Contents

• 1. What is AR Photography?
• 2. Top 7 AR Tools for Photographers
• 3. Step-by-Step AR Photography Techniques
• 4. FAQs

What is AR Photography?

Augmented Reality (AR) photography blends real-world environments with digital overlays like 3D objects, animations, or data. Unlike VR, AR enhances reality rather than replacing it. Examples include:

• Snapchat/Instagram filters
• Virtual furniture placement in interior photography
• Interactive museum exhibits

💡 Did You Know? 67% of Gen Z prefer AR-enhanced photos over traditional ones (Source: Adobe, 2023).

Top 7 AR Tools for Photographers

1. Adobe Aero

Best For: Professional 3D AR scenes
Price: Free
Key Features:

• Import 3D models from Photoshop or Substance 3D
• Trigger animations via GPS or image recognition
• Export as USDZ files for iOS apps

2. Snap Lens Studio

Best For: Social Media AR Filters
Price: Free
Key Features:

• Face/body tracking for dynamic filters
• Template library for quick designs
• Publish directly to Snapchat

3. Spark AR Studio

Best For: AR effects for Instagram and Facebook
Price: Free
Key Features:

• Drag-and-drop interface for creating AR effects
• Works seamlessly with Facebook and Instagram
• Extensive tutorials and community support

4. Polycam

Best For: Creating detailed 3D models
Price: Free (with premium features)
Key Features:

• Scan objects using LiDAR or your phone’s camera
• Generate high-quality 3D meshes for AR projects
• Export to popular AR formats like USDZ and OBJ

5. EyeJack

Best For: Artistic AR overlays
Price: Free
Key Features:

• Create AR art and animations
• Upload AR experiences for others to access via QR codes
• Supports artists with advanced publishing tools

6. Reality Composer

Best For: Apple ecosystem users
Price: Free (Apple-exclusive)
Key Features:

• Pre-designed templates for AR creation
• Integrates with iPhones, iPads, and Macs
• Great for creating AR apps with minimal effort

7. Canva AR Studio

Best For: Quick, easy AR design
Price: Free (with premium features)
Key Features:

• User-friendly drag-and-drop interface
• Add AR elements to marketing campaigns
• Share instantly via QR codes or links

Step-by-Step AR Photography Techniques

Technique 1: Virtual Props in Portraits

1. Use Adobe Aero to import a 3D object (e.g., floating crystals).
2. Align the object with your subject’s pose using AR view.
3. Adjust lighting/shadow settings to match the real environment.
4. Export as a video or interactive PDF.

Technique 2: AR Product Photography

1. Scan your product with Polycam to create a 3D model.
2. Upload to EyeJack Creator to add AR hotspots.
3. Customers scan your photo with their phone to see 360° views.

FAQs

Do I need coding skills for AR photography?

No! Tools like Canva and Snap Lens Studio offer drag-and-drop AR creation.

What’s the best camera for AR photography?

Use any smartphone with LiDAR (e.g., iPhone 12+ or iPad Pro) for depth-sensing AR.

Ready to Experiment with AR?

Start with Snap Lens Studio for fun filters or Adobe Aero for pro projects. Tag us in your AR creations!